Date As Of Selectors
There are various Date As Of selectors available. Date As Of selectors return data from infinity in the past until a certain point in time. The following assumptions are for the purposes of date as of selector examples.
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Fiscal quarters fall under May 1-July 31, August 1-October 31, November 1-January 31, and February 1–April 30, however, fiscal quarters can vary depending on your business preference.
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In the United States, a week starts on a Sunday.
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Fiscal periods are defined as calendar months, however, fiscal periods can vary depending on your business preference. In this case, the report returns data as a snapshot as of July 31 at 11:59 p.m.
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Calendar weeks for a month begin when the first day of the month occurs from the previous Sunday. This means that a calendar week for August can begin in July.
For more information about counting behavior descriptors, see Behavior Descriptors for Selectors.