Defining Customer Segments
A customer segment is a group of customers that can have a tailored catalog view. Personalized Catalog Views (PCV) offers the following customer segments:
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Customer Groups – Created using NetSuite's entity groups feature. They can be:
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Static – Create a personalized catalog view for a single customer or a group of unrelated customers. You can choose each customer to be included in the group.
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Dynamic – Create a personalized catalog view for a group of customers with shared characteristics, such as location or order value. For example, West Coast customers or customers who have placed $10,000 worth of orders. Define dynamic groups using saved searches.
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Anonymous Users – This segment consists of visitors who are not logged in and can't be recognized by the site, for example, through session data or browser cookies.
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Recognized and Logged In Users – This segment consists of visitors who are logged in or can be recognized by the site, for example, by using session data or browser cookies.
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All Users – This segment consists of all website visitors, regardless of whether they belong to another customer segment or not. By default, all items are visible to all users.
Create new customer groups by following the instructions in the help topic Working with Groups.
You can make item segments visible to the All Users, Anonymous Users, and Registered and Logged In Users customer segments but you can't control or view which customers are in these groups at any given time.