Insights

8 Insights

Insights is a business intelligence tool that allows users with the Property Manager role and above to analyze the hotel’s performance and staff engagement.

Using Insights

Insights is an interactive visualization of agent engagement and product revenue. Managers can identify agents to recognize or coach, as well as identify upgrade offer performances across the product suite.

The following are Available Views for Property Managers and above:

Property Insights.
Portfolio – Portfolio Insights.

Insights displays different key performance indicators (KPIs) with the frequently used listed below:

Total Revenue - Indicates the total Awarded Revenue.
eStandby Awarded Revenue - Indicates the total eStandby Awarded Revenue.
CheckIn Merchandising Revenue - Indicates the total CheckIn Merchandising Revenue.
Eligible Check-Ins - All reservations that are eligible for upgrade offers.
Engagement Rate - Number of accepts and declines / number of eligible check-ins. These are available individually and as a team.
Success Rate - Number of accepts / number of eligible check-ins. These are part of the goal setting.
eXpress Awarded Revenue - Indicates the total eXpress generated revenue.
LY All Product - Indicates last year’s total Awarded Revenue per brand.
Y/Y Delta All Product - Indicates year-over-year delta of Awarded Revenue.
Y/Y % Delta All Product - Indicates year-over-year percentage delta of Awarded Revenue.
LY eStandby - Indicates last year’s total eStandby Awarded Revenue. •
Y/Y ES Delta - Indicates year-over-year delta of eStandby Awarded Revenue.
Y/Y ES % - Indicates year-over-year percentage delta of eStandby Awarded Revenue.
LY CM - Indicates last year’s total CheckIn Merchandising Revenue.
Y/Y CM Delta - Indicates year-over-year delta of CheckIn Merchandising Revenue
Y/Y CM % Delta - Indicates year-over-year percentage delta of CheckIn Merchandising Revenue.
LY eXpress - Indicates last year’s total eXpress generated revenue.
Y/Y EX Delta - Indicates year-over-year delta of eXpress generated revenue per brand.
Y/Y EX % Delta - Indicates year-over-year percentage delta of eXpress generated revenue.

Note:

All data for this year and last year numbers depend on the date range selected on top.

Different controls allow you to view your data using different dimensions. Views can be customize as follows:

Menu – Located in the upper left of every screen to give the user the ability to navigate to any page.
Filter – Allows you to choose currency and to apply filters to narrow down your selection.
Brand / Property (or other dimensions) – Expands the table to display each property aggregated into their dimensions.
Drill-up – Allows the user to view their data against a higher dimension.
Drill-down – Allows the user to view their data against a lower dimension.

More Options:

Export – Many tables allow the option to export so you can manipulate your data using third-party tools.
- Line Item – Allows you to view a line-item export of their data that could be further pivot in an external application.
- Pivot - Allows you to view a pivot to see your aggregated totals over a period.

Property View

Home

The Property view allows property managers to find information on the hotel’s revenue results and staff engagement. The default screen when logging in is the Home screen and offers a summary of each product’s performance as well as the combined performance of all products. Each Product Summary includes the number of Upgrades awarded, the Revenue produced from those upgrades, and some additional facts.

The Home screen also includes the following visualizations:

eStandby Revenue and Revenue Realization Rate (RRR) Bar Chart allows you to quickly compare the eStandby Revenue generated each month with the accompanying RRR.
CheckIn Merchandising Revenue, Engagement Rate and Success Rate Bar Chart allows you to quickly compare the CheckIn Merchandising Revenue generated each month with the accompanying Engagement and Success Rate.
Total Revenue Details offers a breakdown of overall product revenue by month in a table format.
Total Awarded Revenue by Product Bar Chart allows you to quickly compare the revenue distribution of each product by month.

In addition, the top row informs the property manager about the last time the data on the tab was refreshed: Last Refresh (UTC), the time period selected, and the launch date of the property.

eStandby

Across the top are six key performance indicators (KPIs) highlighted for the selected timeframe:

Potential Revenue
Awarded Revenue
Denied Revenue
Expired Revenue
Revenue Realization Rate
Award Rate

The eStandby home screen also includes the following visualizations:

eStandby Revenue and Revenue Realization Rate (RRR) Bar Chart allows you to quickly compare the eStandby Revenue generated each month with the accompanying RRR.
Revenue Distribution Bar Chart shows the distribution of Potential Revenue broken down into its actioned status of Denied, Expired, or Awarded. Properties want to avoid a high Expired Revenue as it signifies missed opportunities to award upgrades.
eStandby Revenue Breakdown allows you to view the totals of each KPI by month.

Categories

The eStandby Categories screen also includes the following visualizations:

eStandby Revenue by Type Pie Chart allows you to quickly see the distribution of revenue by the category type.
Category Details offers a breakdown of KPIs across every category.

Auto Awarding

The eStandby Auto Awarding screen also includes the following visualizations:

Auto Awarded Revenue by Category Bar Chart allows you to quickly see a subset of the top revenue producing categories.
Auto Awarded vs. Non-Auto Awarded Revenue Stacked Bar Chart allows you to quickly see the distribution of revenue depending on whether or not it was auto awarded.
Auto Awarding Percent tracks the percentage of upgrades auto awarded and a count of total auto awarded upgrades for each month.
Auto Awarding Details offers a breakdown of auto awarded KPIs for each category.

eXpress

Across the top are two key performance indicators (KPIs) highlighted for the selected timeframe:

Revenue
Upgrades

The eXpress home screen also includes the following visualizations:

eXpress Revenue Bar Chart allows you to quickly compare the eXpress Revenue generated each month.
eXpress Details allows you to view the totals of each KPI by month.

Categories

The eXpress Categories screen also includes the following visualizations:

- eXpress Revenue by Category Pie Chart allows the user to quickly see the distribution of revenue by the category.
- Category Details offers a breakdown of KPIs across every category.

CheckIn Merchandising

Across the top are four key performance indicators (KPIs) highlighted for the selected timeframe:

Revenue
Guests Upgraded
Engagement Rate
Success Rate

The CheckIn Merchandising home screen also includes the following visualizations:

CheckIn Merchandising Revenue Bar Chart allows you to quickly compare the CheckIn Merchandising Revenue generated each month with the accompanying Engagement and Success Rate.
CheckIn Merchandising Details allows you to view the totals of each KPI by month.

Categories

The CheckIn Merchandising Categories screen also includes the following visualizations:

CheckIn Merchandising Revenue by Type Pie Chart allows you to quickly see the distribution of revenue by the category.
Category Details offers a breakdown of KPIs across every category.

Agents

The CheckIn Merchandising Agents screen also includes the following visualizations:

Agent Performance by Metric allows you to quickly see the top performing agents with the ability to toggle between Rates or Revenue. Columns can also be sorted high to low or low to high.
Agent Performance Over Time will also adjust depending on whether Rates or Revenue is selected to allow you a visual representation of the KPIs over time.
CheckIn Merchandising Agent Details offers a breakdown of KPIs across every agent over time.

Export

The export offers a comprehensive summary of all products and their KPIs for use in other third-party tools. The individual product sections offer additional KPIs for each product.

Nor1 Scorecard

eStandby and Checkin Merchandising scores offer a quick assessment of product performance on a scale of zero to 100. High Scores indicate optimal product usage and adherence to best practices, while low score suggest opportunity to generate more revenue. Reach out to your Account Revenue Manager to learn how you can improve your score.

The score is derived by summarizing the product’s KPIs into one performance driven score that you can use as a starting point to determine a property’s success before diving into more details on the product pages.

Portfolio View – All Solutions

The Portfolio All Solutions Insights enables Property Managers to view all data for all solutions at a glance for eStandby, eXpress, and CheckIn Merchandising for all properties in their portfolio. The default tab when logging in is the Home tab, which offers a summary of each product’s performance as well as the combined performance of all products. Each Product Summary includes the number of Upgrades awarded, the Revenue produced from those upgrades, and some supplemental facts.

Additional Filters that can be found on Portfolio Insights:

Property – Allows you to select all, one, or a selection of properties.
Brand – Allows you to narrow down your properties based on the selected Brand(s)
Management Company - Allows you to narrow down your properties based on the selected Management Company.
Region - Allows you to narrow down your properties based on the selected Region.

The home screen also includes the following visualizations:

The All Products Revenue Stacked Bar Chart allows you to quickly compare the distribution of revenue generated from each product over the selected time period.
The All Product Month over Month Percent Deltas gives you a brief snapshot of Month over Month performance for each product.
The Property Breakdown offers a breakdown important KPIs for each product broken down by each Brand/Property.

In addition, the top row informs the property manager about the last time the data on the tab was refreshed: Last Refresh (UTC), the currency the revenue is converted to, and the date range selected.

eStandby

Across the top are five key performance indicators (KPIs) highlighted for the selected timeframe:

Count of Properties using the product
Potential Revenue
Awarded Revenue
Revenue Realization Rate
Award Rate

The eStandby home screen also includes the following visualizations:

eStandby Revenue and Revenue Realization Rate (RRR) Bar Chart allows you to quickly compare the eStandby Revenue generated each month with the accompanying RRR.
New Properties Added this Month shows the properties that have added the product within the current month.
eStandby Details allows you to view the totals of each KPI broken down by Brand/Property by month. You can also drill up/down to view totals for the year or by individual property only.

Categories

The eStandby Categories screen also includes the following visualizations:

eStandby Revenue by Type Over Time allows you to quickly see the revenue generated over time by the category type.
eStandby Revenue by Type Pie Chart allows you to quickly see the distribution of revenue by the category type.
Category Details offers a breakdown of KPIs across every type/category for each property.

Auto Awarding

The eStandby Auto Awarding screen also includes the following visualizations:

Auto Awarded vs. Non-Auto Awarded Revenue Stacked Bar Chart allows you to quickly see the distribution of revenue depending on whether or not it was auto awarded.
Auto Awarding Percent tracks the percentage of upgrades auto awarded and a count of total auto awarded upgrades for each month.
Auto Awarding Details offers a breakdown of auto awarded KPIs for each category for every property.

Express

Across the top are three key performance indicators (KPIs) highlighted for the selected timeframe:

Count of Properties using the product
Revenue
Upgrades

The eXpress home screen also includes the following visualizations:

eXpress Revenue Bar Chart allows you to quickly compare the eXpress Revenue generated each month.
New Properties Added this Month shows you the properties that have added the product within the current month.
eXpress Details allows you view the totals of each KPI by month.

Categories

The eXpress Categories screen also includes the following visualizations:

eXpress Revenue by Category Pie Chart allows you to quickly see the distribution of revenue by their category.
Category Details offers a breakdown of KPIs across every category.

CheckIn Merchandising

Across the top are five key performance indicators (KPIs) highlighted for the selected timeframe:

Count of Properties using the product
Revenue
Guests Upgraded
Engagement Rate
Success Rate

The CheckIn Merchandising home screen also includes the following visualizations:

CheckIn Merchandising Revenue Bar Chart allows you to quickly compare the CheckIn Merchandising Revenue generated each month with the accompanying Engagement and Success Rate.
New Properties Added this Month shows you the properties that have added the product within the current month.
CheckIn Merchandising Details allows you to view the totals of each KPI by month for every property.

Categories

The CheckIn Merchandising Categories screen also includes the following visualizations:

CheckIn Merchandising Revenue by Type Over Time allows you to quickly see the revenue generated over time by the category type.
CheckIn Merchandising Revenue by Type Pie Chart allows you to quickly see the distribution of revenue by their category.
Category Details offers a breakdown of KPIs across every type/category for every property.

Agents

The CheckIn Merchandising Agents screen also includes the following visualizations:

Agent Performance by Metric allows you to quickly see the top performing agents with the ability to toggle between Rates or Revenue. Columns can also be sorted high to low or low to high.
Agent Performance Over Time will also adjust depending on whether Rates or Revenue is selected to allow you a visual representation of the KPIs over time.
CheckIn Merchandising Agent Details offers a breakdown of KPIs across every agent over time for every property.

Export

The export offers a comprehensive summary of all products and their KPIs with the option to export for use in other third-party tools. The individual product sections offer additional KPIs for the user to obtain even more information for each product.

Nor1 Scorecard

eStandby and Checkin Merchandising scores offer a quick assessment of product performance on a scale of 0 to 100. High Scores indicate optimal product usage and adherence to best practices, while low score suggest opportunity to generate more revenue. Please reach out to your Account Revenue Manager to learn how you can improve your score.

The score is derived by summarizing the product’s KPIs into one performance driven score that users can use as a starting point to determine a property’s success before diving into more details on the product pages.