Creating Campaigns

Campaigns are powerful tools for personalization, letting you target users with specific Web content, e-mails, and discounts based on fine-grained rules.

The following topics guide you through the campaign creation process:

Related Topics

Personalization Conditions Reference

Creating User Segments

Creating Placeholders

Creating User Profile Properties

Registering Custom Events

Creating Session Properties

Creating Request Properties

Creating Catalog Structure Properties

Building a Commerce Application

Campaign Designer window