Campaigns are powerful tools for personalization, letting you target users with specific Web content, e-mails, and discounts based on fine-grained rules.
The following topics guide you through the campaign creation process:
Preparing to Use Campaigns
This topic leads you through setting up the infrastructure used by campaigns.
Building Campaigns
This topic shows you how to build a campaign in your portal application.
Related Topics
Personalization Conditions Reference
Creating User Segments
Creating Placeholders
Creating User Profile Properties
Registering Custom Events
Creating Session Properties
Creating Request Properties
Creating Catalog Structure Properties
Building a Commerce Application
Campaign Designer window